KTP (Delivery or Recycling)
Company
Logo Branding
Role
Branding
Industry
Delivery or Recycling
Year
2024
Project Brief
Summary
Since 1998, KTP has been a trusted name in Southeast Wisconsin’s pallet industry. Starting as a small pallet repair shop, the company has grown into a full-service pallet and lumber provider known for reliability and care. As a family-owned business, KTP values quality, customer commitment, and long-lasting partnerships.
With the new logo, the brand identity reflects KTP’s heritage while embracing a modern, professional look that communicates strength, trust, and growth. The refreshed design ensures consistency across platforms and strengthens KTP’s presence in the industry
Challenges
The client came to us without a clear direction for their brand identity. They knew they needed a new logo but had no specific vision, style preferences, or design references. This required us to guide the creative process from the ground up.
We explored multiple concepts, presented a variety of design directions, and worked closely with the client to identify what resonated most with their brand values. The challenge wasn’t just creating a logo—it was helping the client discover the right identity that reflects their history, family-owned values, and future growth.
Target Audience
Businesses across shipping and logistics sectors.
Industries including food & beverage, e-commerce, pharmaceuticals, manufacturing, and retail.
Needed a logo design that feels reliable, versatile, and industry-wide.
Over Process
Wireframe
Style Guid
Final
Final Deliverable
KTP (Delivery or Recycling)
Company
Logo Branding
Role
Branding
Industry
Delivery or Recycling
Year
2024
Project Brief
Summary
Since 1998, KTP has been a trusted name in Southeast Wisconsin’s pallet industry. Starting as a small pallet repair shop, the company has grown into a full-service pallet and lumber provider known for reliability and care. As a family-owned business, KTP values quality, customer commitment, and long-lasting partnerships.
With the new logo, the brand identity reflects KTP’s heritage while embracing a modern, professional look that communicates strength, trust, and growth. The refreshed design ensures consistency across platforms and strengthens KTP’s presence in the industry
Challenges
The client came to us without a clear direction for their brand identity. They knew they needed a new logo but had no specific vision, style preferences, or design references. This required us to guide the creative process from the ground up.
We explored multiple concepts, presented a variety of design directions, and worked closely with the client to identify what resonated most with their brand values. The challenge wasn’t just creating a logo—it was helping the client discover the right identity that reflects their history, family-owned values, and future growth.
Target Audience
Businesses across shipping and logistics sectors.
Industries including food & beverage, e-commerce, pharmaceuticals, manufacturing, and retail.
Needed a logo design that feels reliable, versatile, and industry-wide.
Over Process
Wireframe
Style Guid
Final
Final Deliverable
KTP (Delivery or Recycling)
Company
Logo Branding
Role
Branding
Industry
Delivery or Recycling
Year
2024
Project Brief
Summary
Since 1998, KTP has been a trusted name in Southeast Wisconsin’s pallet industry. Starting as a small pallet repair shop, the company has grown into a full-service pallet and lumber provider known for reliability and care. As a family-owned business, KTP values quality, customer commitment, and long-lasting partnerships.
With the new logo, the brand identity reflects KTP’s heritage while embracing a modern, professional look that communicates strength, trust, and growth. The refreshed design ensures consistency across platforms and strengthens KTP’s presence in the industry
Challenges
The client came to us without a clear direction for their brand identity. They knew they needed a new logo but had no specific vision, style preferences, or design references. This required us to guide the creative process from the ground up.
We explored multiple concepts, presented a variety of design directions, and worked closely with the client to identify what resonated most with their brand values. The challenge wasn’t just creating a logo—it was helping the client discover the right identity that reflects their history, family-owned values, and future growth.
Target Audience
Businesses across shipping and logistics sectors.
Industries including food & beverage, e-commerce, pharmaceuticals, manufacturing, and retail.
Needed a logo design that feels reliable, versatile, and industry-wide.
Over Process
Wireframe
Style Guid
Final
Final Deliverable
